4 Consumer Insights jobs in Australia

Marketing Analytics & Insights Manager - Sydney About Us:

Location - Sydney, Australia

Function - Marketing

Department - Marketing

Working Pattern - Hybrid; Full-time

Benefits – Benefits and Rewards

Salary - this will be discussed at the next stage of the process, if you do have any questions, please feel free to reach out

The Marketing Analytics & Insights Manager acts as a strategic and analytical partner to the APAC marketing team. This role is critical in driving data-informed decisions, measuring marketing effectiveness, and supporting revenue growth by optimizing campaigns, funnel and pipeline performance. 

Responsibilities:

• Partner with the APAC marketing team to define, monitor, and evaluate key performance indicators (KPIs) across all marketing initiatives.
• Deliver regular reporting and performance insights across campaigns, channels, and solutions to support marketing effectiveness and return on investment.
• Analyse marketing funnel performance (MAL to MQL to SQL to CW) and identify opportunities for conversion rate optimization.
• Build and maintain dashboards, scorecards, and reporting tools in partnership with the global Marketing Ops and Analytics team.
• Support monthly, quarterly and annual planning cycles with data modelling, forecasting, and budget-to-pipeline analysis.
• Ensure marketing data integrity and accurate attribution through ongoing review of Salesforce, BI and MCI reporting platforms.
• Act as the APAC liaison to the central Marketing Ops team, supporting data alignment, governance, and best practice.
• Collaborate with other regional Marketing Performance Business Partners (e.g., EMEA, NORAM) to standardize reporting, drive consistency, and share learnings globally.

Skills and Experience:

• 5+ years’ experience in marketing performance, commercial analytics, or a related role within a B2B SaaS business. Experience in due diligence or transaction advisory at a top-tier accounting firm is also highly regarded
• Strong knowledge of marketing KPIs, performance benchmarking, and demand generation metrics.
• Hands-on experience with marketing and sales systems (e.g., Salesforce, Google Analytics, Power BI and MCI (Marketing cloud intelligence).
• Proven ability to interpret complex data, develop actionable insights, and communicate effectively with stakeholders.
• Experience supporting marketing teams with performance tracking and strategic direction.
• Comfortable working cross-functionally in a fast-paced, matrixed environment.

About Ideagen

Ideagen is the invisible force behind many things we rely on every day - from keeping airplanes soaring in the sky, to ensuring the food on our tables is safe, to helping doctors and nurses care for the sick. So, when you think of Ideagen, think of it as the silent teammate that's always working behind the scenes to help those people who make our lives safer and better. Everyday millions of people are kept safe using Ideagen software. We have offices all over the world including America, Australia, Malaysia and India with people doing lots of different and exciting jobs.

We’re building a future-ready team, and AI is part of how we work smarter. If you're curious, adaptable and open to using AI to improve how you work, you’ll thrive at Ideagen! 

What is next?

If your application meets the requirements for this role, our Talent Acquisition team will be in touch to guide you through the next steps.

To ensure a flexible and inclusive process, please let us know if you require any reasonable adjustments by contacting us at  . All matters will be treated with strict confidence.

 #LI-HT1 #LI-Hybrid #LI-Fulltime

We are looking for respondents across Australia.Please register your interest at You can also now download for free the CINT Opinion App on your Smart Phone. Just type "Opinion App" in the App Store and download it. You will then be able to answer PAID survey from your smart device. Please feel free to pass on the registration link to your friends and family as this is open to anyone who might be interested in market research activities.

**Who We Are Looking For:**
**Sets direction.** An innovator who defines ways to create value and deliver on Stryker's mission and strategic imperatives.
**Builds organizational capability.** A strategic executive who continuously breaks down barriers, identifying new and more effective ways to accomplish tasks and goals.
**Inspires others.** A genuine, relationship-focused leader who connects, collaborates and fosters an inclusive environment of enthusiasm, trust and pride. He/she makes others want to follow, building momentum for action and positively influencing outcomes.
The **Director Clinical Research & Market Access, APAC** will lead, develop and execute market access and clinical research activities across the Asia-Pacific region, aligning with the strategic direction and priorities for the Orthopaedics, Spine & Digital portfolio.
This position can be based in Singapore or Sydney, Australia.
**The Role**
+ To champion the needs of APAC with division ensuring key research needs are understood and incorporated into division commercial planning. To develop and coordinate an APAC wide research strategy that will communicate the economic and clinical value Stryker products can deliver across the APAC healthcare environment.
+ Coordination, Development and Execution of research plans that ensure Orthopaedics, Spine & digital is conducting the right research at the right cadence to support the business's growth expectations across the region, and develop research KOLs to deliver a strong podium and publication presence across the region and globally.
+ Accelerate the speed to market for products in APAC, and maximise reimbursement opportunities in collaboration with Regulatory and commercial leaders.
+ Internal Partnership with legal, compliance, commercial and division to ensure APAC can gain market access to current and future digital infrastructure, products and services.
+ To be a Clinical research and market access talent / brand ambassador, building key productive relationship with key educational institutes outside of Stryker and enhance clinical and reimbursement capabilities across the APAC region.
+ With a primary focus on Japan, SSP and China, while developing capabilities in the markets of India and East Asia, work closely with the regional marketing leadership, local GMs, business leaders and marketing teams to drive growth, align divisional and regional needs and execute, coordinate, support, and supplement relevant commercial activities in the region.
+ Act as an interface/bridge in the business to foster increased regional synergy and promote APAC needs, clinical and business opportunities of the region to division. Influencing and selling the power and potential of APAC to division and fostering divisional collaboration and regional representation on priority Orthopaedic, Spine & Digital portfolio programs.
+ Create an APAC clinical research leadership group to ensure local research activity is shared, all activity and research is visible and each trial delivers the maximum value to the region. While creating a clear podium plan for the regions key events to effectively communicate the value Stryker products can bring to APAC customers.
+ Visit local/regional teams to proactively identify and support business opportunities and gain market insights through VOC with local customers, and KOLs, to help develop and execute market access and clinical research activities.
+ Develop and maintain the 5-10yr market access, reimbursement and clinical research roadmap strategy/plan for the region across the Orthopaedic, Spine & Digital businesses. Including required investments, resources and impact / metrics estimates. Partner with division, and APAC RAQA, reimbursement, commercial and marketing teams to accelerate speed to market for products aligned to strategic growth segments / strategies.
+ Support the development and build the capability of the APAC reimbursement and clinical research teams in country, by driving a focus on increasing go to market / clinical research excellence in the region, and contributing to, commercialization plans and products launch execution.
**_Key areas of accountability:_**
+ Develop and grow our clinical research capabilities and accelerate market access and reimbursement in Asia Pacific
+ Responsible for designing and effective execution of the clinical research strategy for Orthopaedics, Spine & Digital. Establishing thought leadership in key segments where Stryker can lead thought leadership.
+ Working closely with market leadership teams to develop a clear clinical research strategy - these clinical studies should aid insights to overcome customer objections, demonstrate the clinical and economic value and maximise reimbursement of Stryker's products and services.
+ Develop a regional KOL network and build strong, trusted and influential relationships with these KOL's facilitating research, podium and publication strategies that are well planned and co-ordinated to drive thought leadership across the region for portfolio priorities and identified must win segments.
+ Establish and maintain strong, productive relationships with Universities, governments and other key health and technical organizations/thought leaders outside of Stryker.
+ Play an active role in APAC product launch teams for key priority products to accelerate market access and maximise reimbursement and the growth impact of product launches across APAC by driving enhanced clinical programs.
+ Ensuring Stryker has a resonating economic, value based health proposition for key Digital, Robotic and Enabling technologies today and into the future to demonstrate enhanced clinical outcomes and economic savings across healthcare markets in APAC.
+ Provide a clinical and reimbursement coordination across the Asia Pacific Markets and link with Product Divisions.
+ Collaborate and influence Division on global clinical strategies and develop specific market access and reimbursement plans for the key markets when needed. Partner with division to coordinate pre-commercialization / commercialization plan inputs to accelerate product access for Asia Pacific. Build trust and understanding with APAC markets to forge stronger relationships with division.
+ Be the point of contact for Asia Pacific for all OST clinical research and reimbursement related communication and activities. Ensuring that there are robust processes in place to share communications with markets across the region when relevant, to ensure research output is maximized and not duplicated
+ Collaborate with markets to develop and maintain a 5-10 year APAC wide clinical research and reimbursement roadmap.
+ Collaborate with markets to develop and maintain an APAC wide clinical research institute and KOL map, understanding unique and or specialized capabilities each can deliver.
+ Team Development
+ Provide direction, mentorship and development on clinical research, market access and reimbursement to required teams and customers across the APAC business.
+ Increase ambition and hold teams accountable to clinical research and reimbursement excellence, utilizing and coaching on Stryker frameworks
+ Promote a culture of integrity and achievement and lead the team to success with consistent reference to Stryker values
+ Work with regulatory teams on OST & Digital regulatory strategy and ensure support from division with timely provision of required product information, to accelerate speed to market.
+ Understand the data capture, management and transfer landscape, laws and regulations with respect to digital and data handling in the region, including informed consent and build out a growth plan for the region in order for Stryker to develop and accelerate scalable data intelligence and real world evidence collection to drive added clinical and economic value for our products and services across APAC markets.
**The Candidate**
+ Bachelor or Masters or PhD degree in scientific field, preferably in, Engineering, Science or in a relevant scientific field.
+ At least 10+ years of relevant clinical experience, with proven track record of success at a senior level.
+ Extensive experience within the Orthopaedics and Spine fields strongly preferred
+ Strong knowledge and application of clinical trial design, governance and publication pathways.
+ Expertise in developing clinical research plans in conjunction with marketing partners and driving clinical excellence across stakeholders both internally and externally.
+ High level capability in KOL management and development, with focus in clinical research, research execution, manuscript development, podium planning.
+ influencing ability across stakeholders of various cultures and seniority levels,
+ Demonstrated ability to work with multi-discipline, multi-technology teams to drive delivery of research and market access plans
+ Ability to build relationships across the organization and work with different cultures
+ Highly capable to manage complex projects, be strategic and have excellent planning and execution skills
Stryker is a global leader in medical technologies and, together with its customers, is driven to make healthcare better. The company offers innovative products and services in MedSurg, Neurotechnology, Orthopaedics and Spine that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 150 million patients annually.
Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer - M/F/Veteran/Disability.