4 Creative Industries jobs in Sydney
Digital Media Growth Manager
Posted today
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Job Description
About the role
The Digital Media Growth Manager will oversee and implement our social media strategy across various platforms. Your expertise in digital publishing and news sense will be crucial in driving engagement, expanding our audience reach, and enhancing brand awareness. This role is based in Sydney and reports to the Head of Audience Growth.
Here's some of the stuff you can expect to be doing if you join us:
Develop a comprehensive growth strategy for social platforms, collaborating with key stakeholders in editorial and audience growth.
Guide the execution of the growth strategy by channel, creating a push and pull content ecosystem across owned and off-platform channels.
Drive growth with existing audiences and attract new audiences to key marquee brands or platforms.
Explore and evaluate emerging or niche social platforms to expand brand presence, assessing potential benefits and risks.
Regularly monitor performance and adjust strategy for all Mamamia brand, show, and sub-brand channels.
Track, analyse, and optimise key metrics like reach, engagement, and conversions to drive platform growth.
Leverage social media monitoring tools and industry research to generate insights that inform data-driven content creation.
Provide guidance, training, and support to team members on social media best practices and platform updates.
Now, a bit about you
You have a minimum of 5 years of demonstrated experience in digital media management, with a track record of successful social media strategies.
You possess a strong understanding of digital publishing principles, content optimisation, and platform-specific best practices.
You have experience in leading and managing a social media team, with the ability to delegate tasks and drive team success.
You can think strategically and develop innovative social media strategies aligned with business goals and audience interests.
You're a team player who communicates effectively and gives and receives feedback with honesty and respect.
You can prioritise the needs and perspectives of our audience and commercial partners in decision-making.
You demonstrate adaptability and can solve problems creatively in a fast-paced environment.
Life at Mamamia
We're fast-paced and innovative, with a collaborative culture when it comes to industry-leading strategies and ideas.
We're small enough that you can create real and tangible change, and have your voice heard, and large enough that we can support your ideas with experienced, industry-leading teams, and deliver them to an audience of millions of women every month. We have a startup spirit within a scaled-up business structure.
The core purpose of Mamamia is to make the world a better place for women and girls, and we live this philosophy in the content we create and with the work we do. While our core purpose informs every business and content decision we make, we execute on our purpose in a way that's engaging, entertaining and adds meaning and value to the lives of Australian women.
We're passionate about embracing AI and technology in our creative process, constantly exploring new ways to enhance storytelling and connect with our audience - we're excited for you to join us on this innovative journey.
As well as being a meaningful and dynamic place to work, Mamamia offers:
Flexible working conditions (Hybrid working model)
A day off to celebrate your birthday
Additional leave for years of service, plus annual rewards to celebrate your work anniversaries
Paid parental leave
Enjoy paid volunteer leave to support RizeUp, our charity partner.
The opportunity to work for a purpose-driven company and help us make the world a better place for women and girls.
Wellbeing days: We want you to proactively look after your wellbeing so you can use 2 personal days each year to take care of yourself
Access to MOVE by Mamamia - our exclusive platform offering a range of workouts you can do anytime, anywhere, with no equipment needed
Mamamia is an equal opportunity employer, all applicants will be considered regardless of your race, sexuality, religion, colour, gender identity, or parental status. We strongly encourage Aboriginal and Torres Strait Islander people to apply.
Strategic Business Development Manager (Digital Media)
Posted 5 days ago
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Job Description
Are you an experienced digital media sales professional? Ready to join one of Australia's most sought-after digital media agencies? Look no further!
Bench, the digital disruption agency, is on the hunt for an exceptional Strategic Partnerships Manager to join our superstar team. As part of our fast-growing, award-winning agency, you'll work alongside the industry’s best media-buying professionals.
In this role, you'll be building and managing a thriving new business pipeline and hitting new business targets with your passion, knowledge, care, and exceptional relationship-building skills. You'll be a negotiation guru, using your strategic and innovative thinking to close strategic deals right, left, and center.
You will marry your expertise in the media, adtech, and martech space with the Bench's unique value proposition to craft winning proposals and tailor them to meet the specific needs of your clients.
What you’ll do
- Own the sales process from start to finish, including lead generation, briefings, strategy development, proposal creation, compelling presentations, negotiation and onboarding.
- Lead comprehensive discovery sessions, gaining a profound understanding of clients' business goals, digital challenges in order to deliver tailored solutions.
- Create digital marketing solutions that address client/agency needs, leveraging Bench's extensive range of channels, data partners, and products.
- Overcome objections, utilising your advanced negotiation skills to secure sales opportunities.
- Build strong relationships with external customers and internal stakeholders, fostering partnerships that drive growth.
- Be able to work remotely with self-motivation, and seize the opportunity to travel to domestic cities, opening new business avenues and networking at relevant events.
What you’ll bring
- 5+ years of sales experience within digital media, adtech, or a related field.
- Experience with generating demand, building a strong opportunity pipeline, and ultimately onboarding medium to large brands, leveraging Bench's value proposition and its network of partners to address the unique needs and desires of diverse prospects.
- Proven track record of successfully generating meetings, pitching to, and closing deals with senior executives and Marketing professionals for medium to large brands
- Ability to establish a network of decision-makers that can be tapped into to generate a consistent flow of new business opportunities.
- A thorough understanding of the digital media landscape, with adtech/martech/programmatic experience.
- Stellar collaboration skills, allowing you to work effectively with internal stakeholders and deliver outstanding outcomes for our customers.
- Excellent presentation, communication, and negotiation abilities
- An ability for accurate forecasting and hitting targets, with experience in gap planning and analysis.
- Proficiency in Office/Google Suite, along with experience using CRM systems (preferably Salesforce).
- Strong prioritisation skills to consistently achieve targets.
- Problem-solving skills with the natural ability to generate creative ideas and solutions
- Naturally inquisitive and curious with a positive can-do attitude with strong business and marketing acumen.
- Past experience in an Australian independent media agency highly regarded
Why Bench?
At Bench, we're not just any digital media agency—we're the digital disruption agency! With our high-growth environment and people-first culture, we prioritise your professional and personal development. Here are just a few of the perks and initiatives we offer:
- Flexible & distributed work arrangements, including a “Working from away” program
- A culture that fosters learning and empowers employee growth.
- Employee-driven initiatives that shape our vibrant culture.
- Exciting opportunities through our Employee Share Option Scheme.
- Advocacy and initiatives promoting mental wellness.
- Extra paid leave for birthdays and volunteering
Independent, Australian-owned, and tech-agnostic, our company culture is built around innovation and empowering businesses with the true value of digital media.
If this opportunity excites you, we are looking forward to receiving your application!
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To recruitment agencies, we appreciate you thinking of us but our team will handle this role.
Digital Marketing & Social Media Specialist (Fixed Term Contract)
Posted 7 days ago
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Job Description
The **Digital Marketing & Social Media Specialist** position will play a critical role in amplifying Convatec ANZ's brand presence, fostering engagement, and driving awareness across digital platforms. You will take ownership of digital marketing initiatives, ensuring that our content is relevant, impactful, and aligned with our mission to provide innovative healthcare solutions.
The Digital Marketing & Social Media Specialist is available to provide digital and social media advice that supports the marketing of Convatec products to patients and health care professionals. The Digital Marketing & Social Media Specialist will play an active role in internal training of Convatec digital platforms.
**Key Responsibilities:**
_Digital Marketing & Website Management_
+ Audit, monitor, and maintain Convatec ANZ websites, ensuring all content is up-to-date and aligned with business objectives.
+ Take ownership of Convatec ANZ digital marketing initiatives, including the creation and revision of landing pages for events, product launches, and campaigns.
+ Collaborate with internal teams to optimise digital content and user experience.
_Social Media Strategy & Management_
+ Own and manage Convatec ANZ's social media platforms, including Facebook and Instagram.
+ Liaise with Global Marketing teams to promote local content (via geotargeting) on Convatec Portfolio LinkedIn channels
+ Develop and implement an organic social media strategy that increases brand awareness, engagement, and audience growth.
+ Determine posting frequency and maintain a structured content calendar.
+ Identify and leverage trending content formats, cultural moments, and viral opportunities to keep Convatec ANZ relevant and engaging.
+ Actively engage with the online community by responding to comments, messages, and mentions, fostering a strong customer connection.
_Performance Tracking & Reporting_
+ Monitor and analyse social media performance using analytics tools such as Meta Insights and Google Analytics.
+ Track engagement rates, audience growth, reach, and content effectiveness to refine strategy.
+ Provide regular reports on social media performance, highlighting key learnings, top-performing content, and optimisation strategies.
+ Stay updated on social media best practices, algorithm changes, and industry trends to enhance content visibility and engagement.
**Requirement**
+ 3-5 years of experience in digital marketing, content creation, and social media management within a B2B and B2C environment.
+ Experience in the healthcare sector (Pharmaceutical, Medical Devices) is preferred but not required; FMCG backgrounds will also be considered.
+ Strong stakeholder management experience and ability to collaborate across teams.
+ Strong verbal and written communication skills, with the ability to create compelling content.
+ Demonstrated organizational skills, managing multiple projects and operational activities simultaneously.
+ Expertise in LinkedIn, Instagram Reels, and Facebook content strategy.
+ Familiarity with social media analytics tools (Meta Insights, Google Analytics) and content scheduling platforms.
+ Experience with Optimizely is preferred
+ Understanding of paid media best practices and how organic content supports paid performance.
+ Adaptability - able to pivot quickly and capitalize on digital trends.
+ A proactive and action-oriented approach to implementing strategies in a timely manner.
+ This is a 6 months fixed term contract
Our ambitions will bring the very best out in you. You'll be pushed to aim higher and really own your work. You'll be encouraged and supported to make things happen, too. It can be challenging. But, as the progress you make will help improve the lives of millions, it'll be worth it.
**This is stepping up to a challenge.**
**This is work** **that'll** **move you**
#LI-JG1
#LI-Hybrid
**Beware of scams online or from individuals claiming to represent Convatec**
A formal recruitment process is required for all our opportunities prior to any offer of employment. This will include an interview confirmed by an official Convatec email address.
If you receive a suspicious approach over social media, text message, email or phone call about recruitment at Convatec, do not disclose any personal information or pay any fees whatsoever. If you're unsure, please contact us at .
**Equal opportunities**
Convatec provides equal employment opportunities for all current employees and applicants for employment. This policy means that no one will be discriminated against because of race, religion, creed, color, national origin, nationality, citizenship, ancestry, sex, age, marital status, physical or mental disability, affectional or sexual orientation, gender identity, military or veteran status, genetic predisposing characteristics or any other basis prohibited by law.
**Notice to Agency and Search Firm Representatives**
Convatec is not accepting unsolicited resumes from agencies and/or search firms for this job posting. Resumes submitted to any Convatec employee by a third party agency and/or search firm without a valid written and signed search agreement, will become the sole property of Convatec. No fee will be paid if a candidate is hired for this position as a result of an unsolicited agency or search firm referral. Thank you.
**Already a Convatec employee?**
**If you are an active employee at Convatec, please do not apply here. Go to the Career Worklet on your Workday home page and View "Convatec Internal Career Site - Find Jobs". Thank you!**
EVT HQ - Senior Digital Marketing Specialist - Paid Media & Analytics
Posted 22 days ago
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Job Description
Being a part of EVT means believing in changing the game. Why? Because no one wants ordinary. If you're seeking to be part of the kind of wow-factor moments you can help shape, then you've come to the right place.
About EVT:
As market-leading experience creators, we bring to life some of the best-known brands and properties in entertainment, ventures, and travel. Our portfolio includes over 140 entertainment experiences like Event Cinemas and Moonlight Cinemas, 150 award-winning restaurants and bars, and 80+ hotels, including QT, Rydges, Atura, LyLo, Independent Collection by EVT and Thredbo. Our ventures include a ~$2.3B property portfolio and hotel management, just to name a few.
About the Role
In this role you will assist with managing and executing the digital strategy for the EVT Hotels and Resorts owned channels.
Key Responsibilities
EVT Hotels and Resorts Digital Channels
- Work closely with the Head of EVT Digital Channels to implement digital strategies that drive customers to EVT owned websites, increase repeat visitation and grow direct accommodation and C&E revenue.
- Drive traffic and conversion via strong Paid Media tactics in alignment with revenue targets and brand objectives. Work in close collaboration with the wider team to deliver full-funnel, data-driven campaigns for EVT Hotels & Resorts.
- Use analytical skills to identify key customer touchpoints and provide actionable insights & data-driven recommendations.
Paid Media Execution & Management
- Paid Media Management: Execute and manage EVT Hotels and Resorts Paid Media campaigns across channels including but not limited to; Paid Search (Google & Bing), Metasearch (Google Hotel Ads & TripAdvisor Meta), Paid Social (FB, IG, LinkedIn & TikTok), Video (YouTube, CTV), Programmatic Display (Quantcast, Criteo) and OTA (Online Travel Agents) Pay-Per-Click Advertising.
- Budget Management: Oversee Paid Media spend and ensure campaigns deliver against our CPM, CPC, CPA & ROAS targets.
- Strategy & Planning: Work closely with the Head of EVT Digital Channels and Digital Marketing Manager to develop Paid Media strategies & media plans and set data-driven targets & reporting. Proficiency in data analytics and ability to analyse & activate data in campaign executions are essential.
- Campaign Execution: Execute and deliver multi-channel Paid Media campaigns according to the approved media plan. Monitor campaign performance, adjust strategies, and optimise budgets for effectiveness.
- Tag Management: Test, troubleshoot, maintain and enhance media & analytics tags to ensure accurate tracking, optimisation and reporting. Assist with implementing new initiatives & tactics that involve web and server-to-server conversion tracking and work closely with IT to ensure data quality & compliance. Google Tag Manager proficiency highly desirable.
- Digital Trends & Technologies: Stay up to date with emerging digital trends and evolving technologies that create competitive advantage. Be on top of key updates & innovations in the digital space and be able to articulate how it could be used to drive improvement, efficiency or growth.
- Data Privacy & Compliance: Ensure compliance with data privacy regulations and stay up to date with evolving laws and best practices in all digital marketing activities.
- QA & Approval: Manage QA, review & approval process of all Paid Media campaigns with relevant internal and external stakeholders. Develop and deploy a strong process to ensure efficiency and error-free executions. Attention to detail is very important for this role.
- Performance KPIs: Take a data-driven approach by leveraging audience insights for shaping personalised & results-driven paid media strategies, and for driving continuous optimisation against KPIs across all platforms. Actively engage in actions to further enhance performance of paid media activity.
Data Analysis & Reporting
- Google Analytics 4: Track, report, analyse brand.com data and optimise Paid Media strategy based on performance & revenue KPIs. Work in close collaboration with the wider team to drive the overall business objectives.
- Campaign Reporting: Design, develop, and maintain dashboards, reports, and KPI analyses. Use data to identify performance improvement and optimisation opportunities.
- Report Automation & Ongoing Maintenance: Automate analytics and reporting processes to improve operational efficiency.
- A/B Testing: Run an ongoing A/B testing and optimisation program to continuously improve strategy with data-driven experimentation, share insights and identity opportunities for growth.
Loyalty & Lifecycle Marketing
- Assist with executing EVT’s lifecycle marketing strategies to drive member acquisition, engagement and retention and enhance customer loyalty. Use Paid Media to drive new customer & member acquisitions and to engage/revitalise existing customers to generate repeat stays and grow avg. lifetime value.
- Work closely with the Head of EVT Digital Channels, Senior Digital Marketing Specialist - CRM, CX & Lifecycle Marketing and Group Loyalty Manager and utilise customer data and insights to deliver a highly targeted and personalised experience across key Paid Media touchpoints.
Skills & Experience
The successful applicant will be tertiary qualified in a relevant discipline with at least 5 years’ experience working in Paid Media.
These are the skills and experience required for this role:
- 3+ years of hands-on experience in a digital agency or similar environment
- Advanced knowledge of Google Ads and Meta Ads Manager.
- Proficient across Paid Media account management and optimisation tools/techniques.
- Proven record of making a measurable impact on campaign performance.
- Strong analytical & commercial skills with the ability to interpret data and to translate strategy into action
- Understanding of all relevant regulatory and legal requirements around customer data privacy, consent and security
- Outstanding relationship builder, across the business with the ability to partner with key stakeholders
- High attention to detail & strong end to end project management skills
- Excellent verbal and written communication skills with a wide variety of stakeholders.
Benefits & Perks
- Incredible team member discounts from your first day on-the-job.
- 50% off stays at EVT hotels – Rydges, QT, Atura, Lylo and more.
- $2 movie tickets, plus Moonlight, Gold Class, Candy Bar discounts and more.
- Awesome winter and summer savings and discounts at Thredbo.
- Rapid career growth opportunities through our EVT network.
- Local community involvement, volunteering and charitable giving.
- Australia and NZ’s largest and most diverse experiences company
Join EVT and become an experience creator, opportunity taker, the ultimate Daymaker. Join and make a positive impact on our people, communities, and environment every day.
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