4 Media Strategy jobs in Australia

No Relocation Assistance Offered
Job Number #168273 - Sydney, New South Wales, Australia
**Who We Are**
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!
Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values-Caring, Inclusive, and Courageous-we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.
**Job Summary (purpose)**
As the Social Media and Websites Manager within Colgate-Palmolive, you are a strategic and highly creative individual who as part of their role will lead Colgate's social media marketing efforts.
Working to create best-in-class strategies, breakthrough creative content and leveraging both established and emerging platforms, you will direct, with the IBE Lead, all 'Always on' social media activities to help engage new and existing customers in ways that ultimately drive acquisition of our products.
Working collaboratively with the brand team, broader digital hub and agency partners, you will help us harness the users, technology and the creative power of social media to efficiently and effectively build equity and brand love to ultimately drive sales.
You will demonstrate clear mastery of all thighs social media both from a paid and organic perspective. You need to be very strategic and hands-on as you will be managing our social media efforts from the strategy building to the implementation, managing an external specialised agency. This role has no direct reports.
You will also develop & publish our own website's homepages and landing pages (both consumer and Professional) & YouTube channel, creating best in class designs, in collaboration with the broader Digital hub.
You will be responsible for oral care SEO and SEM efforts, supporting the Division Performance Hub team, contributing to strategy, overseeing planning, and communicating results to the local team. You will also manage the agency for all local SEM initiatives.
**Main responsibilities:**
**SOCIAL**
+ **Strategy & Content:** Lead "Always On" social media strategy, overseeing content creation and agency partnerships to drive engagement and sales.
+ **Expertise & Performance:** Act as the internal expert on paid and organic social, optimizing performance based on data.
+ **Community & Influencers:** Manage community engagement and execute influencer campaigns.
**WEBSITE**
+ **Website & YouTube:** Develop, publish, and maintain website content (homepages, landing pages) and the YouTube channel.
+ **UX & QA:** Enhance user experience, guide development, and conduct thorough quality assurance.
+ **Technical & CRM:** Manage domain names, optimise information architecture, and maintain CRM lightbox.
**SEO/SEM**
+ **SEO Leadership:** Drive on-page SEO, including keyword strategy, content publishing, and performance feedback.
+ **SEM Strategy & Agency:** Implement best practices for off-platform search (SEM), collaborating with internal teams and managing local agencies for execution.
**Required (Education, Knowledge required, Language skills, etc)**
+ Education Degree qualified
+ 5 years+ working in Social Media Marketing and 3 years' experience in a similar Digital role with website management and SEO/SEM hands on experience
**Preferred Requirements:**
+ Experience in FMCG a plus, or agency side on social media/digital/SEM role
**Our Commitment to Inclusion**
Our journey begins with our people-developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.
**Equal Opportunity Employer**
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form ( should you require accommodation.
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