72 Marketing Positions jobs in Australia
Digital Marketing Manager
Posted 5 days ago
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Job Description
We're Fiserv, a global leader in Fintech and payments, and we move money and information in a way that moves the world. We connect financial institutions, corporations, merchants, and consumers to one another millions of times a day - quickly, reliably, and securely. Any time you swipe your credit card, pay through a mobile app, or withdraw money from the bank, we're involved. If you want to make an impact on a global scale, come make a difference at Fiserv.
**Job Title**
Digital Marketing Manager
**What does a successful Inbound Sales Manager do at Pinch Payments(Part of Fiserv)?**
As a Digital Marketing Manager focus on SEO, paid search, paid social, and email campaigns while driving inbound and lifecycle marketing with a strong emphasis on partner and enterprise segments. They thrive in a collaborative environment, translating strategy into execution to meet our clients' needs and contribute to the company's goals.
**What you will do:**
+ Plan and execute performance campaigns with clear attribution.
+ Optimize funnel conversion through web, SEO, and paid media.
+ Own web content and ongoing experimentation.
+ Collaborate with content, sales, and ops to align targeting and messaging.
**What you will need to have:**
+ 5+ years of experience in digital growth and performance marketing.
+ 3+ years of experience in SEO and paid media management.
+ 5+ years of experience in using analytical tools to measure campaign effectiveness.
+ 4+ years of experience in content management and A/B testing.
+ Bachelor's degree in Marketing, Business, or related field and/or equivalent military experience.
**Why Join Pinch Payments(Part of Fiserv):**
+ Be part of a small but mighty team making a real impact in the payments space
+ Opportunity to shape the product experience from the ground up
+ Work with passionate people in a supportive, fast-moving environment
+ Backed by Fiserv, with the agility of a startup and the stability of a global company
#LI-VC1
Thank you for considering employment with Fiserv. Please:
+ Apply using your legal name
+ Complete the step-by-step profile and attach your resume (either is acceptable, both are preferable).
**Our commitment to Diversity and Inclusion:**
Fiserv is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, gender, gender identity, sexual orientation, age, disability, protected veteran status, or any other category protected by law.
**Note to agencies:**
Fiserv does not accept resume submissions from agencies outside of existing agreements. Please do not send resumes to Fiserv associates. Fiserv is not responsible for any fees associated with unsolicited resume submissions.
**Warning about fake job posts:**
Please be aware of fraudulent job postings that are not affiliated with Fiserv. Fraudulent job postings may be used by cyber criminals to target your personally identifiable information and/or to steal money or financial information. Any communications from a Fiserv representative will come from a legitimate Fiserv email address.
Digital Marketing Manager, APAC, eero Marketing
Posted 17 days ago
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Job Description
Wifi is the foundation of the modern home. Without it, nothing works. eero, an Amazon company, is the first company to deliver a whole home WiFi experience using mesh technology, ensuring there isn't a home layout or connected device we can't handle. Fixing connectivity however, is just the start. We're working on the building blocks of the smart home by designing our own hardware, enabling it with powerful software, and tying it all together to the cloud.
As a Digital Marketing Manager in APAC, you will own the strategy, execution, and optimization of digital marketing initiatives across multiple regions, channels, and audience segments, with a strong focus on programmatic media campaigns and hands-on Amazon DSP management. This role will drive comprehensive marketing strategies for both B2C and B2B customer segments, leveraging precision targeting and full-funnel campaign execution to deliver brand awareness, conversion, and revenue growth throughout the APAC region.
Key job responsibilities
- Develop and execute full-funnel digital marketing strategies across APAC markets, with expertise in programmatic advertising, paid social, and search platforms
- Lead hands-on campaign management in the Amazon DSP
- Own regional budget allocation, optimization, and forecasting across all digital channels
- Build and scale brand awareness and performance marketing campaigns targeting both B2B and B2C segments
- Collaborate with cross-functional teams and agency partners to develop localized campaign strategies aligned with product launches and brand campaigns
- Drive continuous optimization through testing, analytics, and performance monitoring
- Analyze campaign performance and deliver actionable insights through various analytics platforms (i.e Amazon Marketing Cloud)
- Partner with creative teams to develop and optimize region-specific assets and messaging
- Lead regional marketing meetings and facilitate collaboration between global and local stakeholders
- Manage relationships with key media partners and vendors in the APAC region
A day in the life
You will be responsible for planning, launching, managing, and optimizing digital marketing campaigns across multiple platforms including Amazon DSP, YouTube, CTV, Audio, DOOH, Google Ads, and Meta, while collaborating with external agencies and internal cross-functional teams across APAC markets to deliver high-impact results. Your work will involve daily campaign optimization, strategic planning for product launches, seasonal promotions, and ongoing brand-building efforts across digital channels. A typical day might include analyzing performance metrics across different APAC regions, adjusting campaign parameters for optimal results, coordinating with regional teams for localized content deployment, and ensuring budget allocation aligns with market-specific goals.
This role is ideal for a performance-driven, digitally-savvy marketer who thrives in fast-paced, multi-market environments and wants to play a pivotal role in scaling our brand's reach and influence across the APAC region. Strong hands-on experience with programmatic platforms, particularly Amazon DSP, along with expertise in managing campaigns across Google, Meta, YouTube, and other media channels is essential for success in this position. The ability to navigate multiple time zones and cultural nuances while maintaining consistent performance across diverse APAC markets is crucial.
About the team
eero's Global Marketing Team brings the experience of powerful, reliable wifi to life through full funnel marketing campaigns focused on converting our audiences while maximizing our resources. Our customers consist of end users as well as small businesses and internet service providers, spanning B2C, B2B and B2B2C. The team is highly results oriented, and at its core, focuses on driving efficiencies and delivering against our sales and revenue goals.
Basic Qualifications
- 4+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience managing and measuring marketing performance in various channels
Preferred Qualifications
- Experience managing external partners to develop marketing programs
- Experience presenting ideas to various levels of an organization to gain support for initiatives
- Knowledge of analytical reporting tools (ie Excel, Tableau)
- Demonstrated ability to work independently and autonomously
Acknowledgement of country:
In the spirit of reconciliation Amazon acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.
IDE statement:
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
Rydges Sydney Airport - Digital Marketing Executive
Posted 3 days ago
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POSITION DESCRIPTION
JOB TITLE: Digital Marketing Executive
DEPARTMENT: Sales & Marketing Department
REPORTS TO: Business Development Manager, Hotel Manager
Detailed Responsibilities include:
• Day to Day management of social media platforms ensuring EVENT brand standards are met
• Attract, engage and qualify Influencers and Bloggers to feature the hotel repost quantified content
• Assist in and attending client events and trade shows as required
• Be the Workplace Champion for the hotel ensuring brand standards are staff engagement is achieved
• Source and contribute ideas to support the companies’ goals and values.
• Engage with Head of Departments to compile the Hotel Staff Monthly Newsletter
• Source, Create and Promote Hotel campaigns, F&B, EVENTS and accommodation promotions via various online platforms
(example, Spice News, Nibbler, Event connect) via Print, Film, Radio, Media Channels and thru Internal Marketing and displays
throughout the hotel.
• Updating online content on rydges.com and third party sites as required
• Qualitative reporting of social media and online content platforms (brand.com & hosted restaurant or conference sites)
• Follow and adhere to the Brand Standards associated with Print and Signage throughout the hotel
• Manage the marketing and content of the hotels IPTV system
• Manage the marketing and content of the hotels Digital Signage system
• Manage the marketing and content of the hotels WIFI system
• Create in house marketing pieces using CANVA or equivalent
• Ensure all hotel brochures and collateral are up to date and meet brand standard
• Liaise, promote and engage in all aspects of the hotel with the SYD Airport community via various means including but not
limited to a monthly newsletters and portals.
• Updating online content, images and promotions on brand.com and TPI/ OTA websites ensuring scores and rankings are
achieved weekly.
• Liaising with the media and contacts for photo shoots, editorials, advertisements
• Handling of sponsorships, prizes, donations and promotion of gift cards
• Co-ordination and source marketing and advertising opportunities in line with monthly budgets
• Implementation of marketing strategy, action plan and calendar for Rydges Sydney Airport under the direction of Hotel Manager,
General Manager and EVENTS Social Marketing Manager at Head Office
• Assist the sales team with liaising with travel and corporate account managers to promote the Hotel
• Conducting telemarketing sales calls to incumbent and new clients
• Conducting site inspections of the hotel as required
• Maintaining current client relationships and develop new clients
• Maintain and update client data base
• Assisting in administrative duties such as client contracts, quoting as required via the IVVY system
• Coordinate database management internally and with Rydges corporate office.
• Coordinate database management internally request and distribution of EDMs via head office as required
• Compiling both weekly and monthly Sales & Marketing Reports (Social Media and Google Analytics reporting)
• Any additional tasks as directed by Director of Sales and Marketing, Hotel Manager.
• Assisting the BDMs as required
• Maintaining relationships and liaising with the terminal
Marketing Manager
Posted 3 days ago
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Job Description
**Job Number**
**Job Category** Sales & Marketing
**Location** Moxy Sydney Airport, 56 Baxter Road, Mascot, New South Wales, Australia, 2020VIEW ON MAP ( Full Time
**Located Remotely?** N
**Position Type** Management
Beware of the Moxy Crew - Moxy is all about creating cool, energetic, communal spaces with a "Crew" who helps guests have some fun. Being a Moxy Crew Member means more than just hooking guests up with extra towels. We're looking for people who: Always think outside the box; Live in the now and know what's next; and have high energy and a fearless do-it-yourself attitude. Our cool places need personalities, not staff. Join the Moxy Crew as a Marketing Manager today!
Are you up for this?
+ Lead the execution of marketing strategies to achieve our objectives whilst consistently analyzing market information
+ Responsible for managing the planning, execution & coordination of all Moxy's marketing strategies, campaigns and projects
+ Liase with our Crew to maximize revenue, showcasing your thoughtful, spirited and fun vision
+ Maintain and create relationships with media personnel, social media influencers and customers
+ Overseeing and allocating marketing budget and expenses
+ Creating campaigns for social media, promotional events and marketing materials, highlighting our cool and stylish hotel
About You:
+ Relevant experience in a similar managerial role
+ Working rights in Australia
+ Passion for the industry
+ Enthusiastic to escalate your career
+ Self-motivated, driven and energized in a fast-paced environment
+ Armed with smart solutions and a can-do attitude
Our Perks:
+ Exclusive staff discounts on food and beverage and hotel rooms (including all properties within the Marriott International group) for you, your family and friends
+ Be part of Life with the Works program where you can enjoy flexible working hours & locations, time off to pursue your passion through sabbatical leave, and paid leave during your birthday month
+ Grow, develop, and progress with internationally recognized training programs, unlimited strategic development and exciting career opportunities within the Marriott International group
Moxy is part of Marriott International's Select Stays portfolio, which has committed to putting people first for 90+ years. Apply now!
Moxy is for Play. Seriously. The energetic and stylish alternative to the typical hotel experience, Moxy is designed for always-on guests seeking fun new experiences in the hotel and city they're in. Our lively communal spaces and energetic Crew help guests have a good time by creating moments of spontaneous playfulness.
Moxy Crew take work seriously, but they never take themselves too seriously. They delight in creating a light and playful atmosphere, and are warm and friendly to those around them, welcoming all. We're looking for people who: love doing it all, always think outside the box, enjoy chatting it up with guests, live in the now but know what's next, and have high energy and a do-it-yourself attitude.
If you're someone who is thoughtful, spirited and loves serving up huge doses of fun, then take a look at our jobs and see if anything catches your eye. In joining Moxy Hotels, you join a portfolio of brands with Marriott International. **Be** where you can do your best work, **begin** your purpose, **belong** to an amazing global team, and **become** the best version of you.
Marketing Manager
Posted 16 days ago
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Job Description
Job ID
Posted
18-Sep-2025
Service line
Advisory Segment
Role type
Full-time
Areas of Interest
Marketing
Location(s)
Adelaide - South Australia - Australia
**Retail Marketing Manager - 3 Month Contract with possibility to extend**
**Manage the marketing activity for a major shopping centre**
**Adelaide | Land of the Kaurna people**
We're looking for an experienced Marketing Manager for a 3 month rolling contract to join our Retail Property Management team, working onsite at the Myer Centre Adelaide. Reporting to the Centre Manager, you'll lead the development and execution of innovative marketing strategies that elevate the centre's profile, engage the community, and drive retail performance.
This is a fantastic opportunity to shape the marketing direction of a landmark retail centre and work with a passionate team in a fast-paced, customer-focused environment.
**What you'll be doing;**
- Planning and delivering a dynamic calendar of marketing campaigns and events
- Leading social media, digital content, and advertising strategies
- Managing relationships with marketing suppliers and agencies
- Tracking and analysing campaign performance and customer engagement
- Overseeing the marketing budget and reporting on ROI
- Building strong connections with local community and charity groups
**What you'll bring;**
- Tertiary qualifications in marketing or a related field
- Proven experience in a similar role, ideally within a retail centre environment
- Excellent communication skills - both written and verbal
- A strong digital marketing background, with proficiency in tools like InDesign, Adobe Suite, and other creative platforms
- Exceptional organisational skills and the ability to juggle multiple projects
- A collaborative mindset and the ability to build strong stakeholder relationships
**So, what's in it for you?**
- The exposure - working for a global property company representing a major retailer
- Our people benefit from a range of educational, financial, lifestyle, health and wellbeing benefits and programs, corporate partnerships and discounts, CBRE Cares Foundation, competitive leave offerings and paid volunteer days.
- You'll form an integral part of an enormously successful team who outperform in the market year on year.
**Can we inspire you to join us?**
When you join CBRE, you become part of the global leader in commercial real estate services and investment that helps businesses and people thrive. We are dynamic problem solvers and forward-thinking professionals who create significant impact. Our collaborative culture is built on our shared values - respect, integrity, service, and excellence - and we value the diverse perspectives, backgrounds, and skillsets of our people.
At CBRE, you have the opportunity to chart your own course and realize your potential. We welcome all applicants.
We are striving to remove barriers and improve the employment prospects of people with disability or long-term health conditions. We encourage you to share any support and adjustments you need to be your best and participate equitably in our recruitment process.
**Applicant AI Use Disclosure**
We value human interaction to understand each candidate's unique experience, skills, and aspirations. We do not use artificial intelligence (AI) tools to make hiring decisions, and we ask that candidates disclose any use of AI in the application and interview process.
Please note the successful applicant will be required to undertake pre-employment background screening by our external third-party provider.
We look forward to hearing from you! #WeAreCBRE
CBRE, Inc. is an Equal Opportunity and Affirmative Action Employer (Women/Minorities/Persons with Disabilities/US Veterans)
Marketing Manager
Posted 17 days ago
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Job Description
**OUR CULTURE & VALUES**
+ Deliver excellence through service
+ Embrace a growth mindset
+ Communicate honestly and transparently
+ Consider people, community and planet
+ Have each other's backs and respect differences
+ Show up and bring positivity
+ Take accountability & own our mistakes
+ Entrepreneurial mindset where innovation is key.we want to push the boundaries of old school hospitality and shift the needle on a new way of doing things.
**HOW WILL YOU HELP US ACHIEVE OUR GOALS?**
The **Marketing Manager** will be responsible for developing and implementing the hotel's marketing plan and activities to increase brand awareness, communicate promotions to all relevant target markets, and address specific business needs. This role demands a creative thinker with exceptional communication skills, a passion for luxury hospitality, and the ability to build and nurture relationships with both internal teams and external partners.
**Key Responsibilities:**
+ Develop and implement comprehensive marketing strategies to increase brand awareness and drive business growth
+ Create and market key events for the hotel, especially during critical business periods
+ Work closely with all hotel departments to identify opportunities and develop planned promotions that address specific business challenges
+ Manage and control marketing budgets, ensuring resources are used effectively
+ Build and maintain professional relationships with local media, third-party partners, and official bodies
+ Manage and promote the hotel on the IHG brand website
+ Respond to media enquiries and implement PR campaigns to celebrate successes and awards
+ Create and maintain a comprehensive media and marketing contact management system
+ Research and develop new opportunities within key target markets
+ Produce and analyse regular performance reports to evaluate the effectiveness of campaigns and identify areas for improvement
+ Manage digital and traditional marketing efforts, including social media, email, content creation, and advertising.
**WHY CHOOSE US?**
As a valued member of our dynamic team, you will have access to:
+ Fun! Enjoy team building, regular events, and a vibrant atmosphere
+ Discounted childcare, food/beverage & gym memberships with our Hotel partners
+ The IHG Employee Room Benefit & Friends and Family Program
+ Performance incentives and recognition schemes
+ Hotel X pays for 100% of any 6 therapy, mental health, or coaching sessions each year plus access to a variety of well-being resources
+ Career development, mentoring and community support opportunities
+ The chance to experience a unique Hotel environment, a little different to the norm!
**WHAT WE NEED FROM YOU.**
+ Master's/Bachelor's degree in Marketing or a related field
+ A minimum of 3-5 years experience in a hospitality or hotel marketing setting
+ Exceptional communication and relationship-building skills
+ Creative mindset with the ability to develop innovative marketing solutions
+ Experience in budget management and resource allocation
+ Proficiency in the local language (additional languages preferred)
+ Passion for luxury hospitality and a commitment to delivering True Hospitality
+ Ability to thrive in a fast-paced, dynamic environment
If you are a creative and experienced marketing professional with a passion for luxury hospitality, we invite you to apply for the Marketing Manager position!
Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.
At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. We firmly believe that all our colleagues deserve to be treated equally and have the same opportunities to develop and grow their skills within our business and provide equal employment opportunities to all applicants and colleagues without regard to an individual's, race, color, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.
Marketing Manager
Posted today
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Lifecycle Marketing Manager
Posted 1 day ago
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== Ecommerce Equation Group ==
Role Seniority - mid level
More about the Lifecycle Marketing Manager role at Ecommerce Equation Group
Lifecycle Marketing Manager
Work Type: Full-time
Location: Sydney CBD, Hybrid
Department: Marketing
Ecommerce Equation is built on delivering transformational outcomes through high-touch programs, coaching, and community engagement. The Lifecycle Marketing Manager plays a pivotal role in ensuring our members remain engaged, active, and achieve success throughout their journey. This role bridges the gap between marketing, sales, and member experience by delivering timely, relevant, and high-impact lifecycle communication. Through strategic email marketing, behaviour-based automations, and data-driven optimisation, this role ensures every member interaction is thoughtful, valuable, and aligned with our goal of driving retention and amplifying results across the business.
3 Key Accountabilities:
Lead the strategy and execution of lifecycle and retention marketing campaigns to increase member engagement and reduce churn. This includes mapping and launching journeys, collaborating with cross-functional teams, and embedding a rigorous attention to detail and QA processes across all campaigns to ensure flawless execution.
Write and optimise high-performing email and CRM communications to deliver value across the member journey. This involves producing persuasive email copy that reflects the brand tone and objectives, planning content calendars, and running A/B tests to continually optimise performance.
Build and manage marketing automation and workflows in HubSpot to scale lifecycle marketing and reporting. This also includes maintaining CRM health, implementing internal workflows to align teams, and building dashboards to report on key retention and lifecycle metrics.
Responsibilities:
Lifecycle & Retention Marketing Strategy
Own and execute full-funnel lifecycle strategies across email, CRM and SMS to drive acquisition, engagement and reduce churn.
Map, launch, and continuously improve lifecycle journeys tailored to customer behaviour, product milestones, and program touchpoints.
Collaborate with program leads, coaches, and Member Experience to ensure communications reflect real-time events like bootcamps, hot seats, and curriculum rollouts.
Participate in coaching sessions and member events to surface new engagement opportunities and gain insight into member needs.
Develop strategies to improve onboarding, milestone completion, and long-term activation.
Email Marketing & Campaign Execution
Write, test, and deploy marketing emails and flows including onboarding, engagement, upsell, win-back, and nurture sequences.
Produce persuasive copy that reflects the brand tone and objectives.
Ensure rigorous QA and proofreading of all communications before launch, maintaining consistency, accuracy, and attention to detail across channels.
Plan and execute content calendar for lifecycle campaigns in coordination with launches, sprints, and lead gen activity.
Run A/B tests on subject lines, hooks, CTAs, and formats to continually optimise performance.
HubSpot Automation & Platform Ownership
Build, manage, and optimise HubSpot workflows for lifecycle and campaign automation across onboarding, lead nurture, webinars, event triggers, and customer segmentation.
Maintain CRM health: tag, segment, and score leads; audit lists; ensure GDPR and compliance best practices.
Implement internal workflows to align marketing and sales (e.g. MQL to SQL handoff, re-engagement triggers).
Partner with the marketing team to set up dashboards for reporting on key retention and lifecycle metrics.
Performance Tracking & Reporting
Monitor KPIs including churn rate, engagement rate, conversion from lifecycle emails.
Develop and enforce QA processes to validate campaign set-up, links, segmentation, and tracking before deployment.
Analyse cohort behaviour and campaign outcomes to identify drop-off points and improvement opportunities.
Provide monthly reports to key stakeholders, highlighting wins, gaps, and next-step strategies.
Build and maintain dashboards in HubSpot and/or supporting tools for campaign and automation performance.
Cross-Functional Collaboration
Act as the bridge across Marketing, Member Experience, and Sales.
Join key internal planning and strategy sessions to stay aligned with business goals and timelines.
Requirements:
4–6 years of experience in retention, CRM, or lifecycle marketing, ideally in B2B, tech, education, or high-touch service industries.
High attention to detail with proven ability to run QA processes, troubleshoot campaign issues, and maintain consistency across large-scale marketing programs.
Advanced HubSpot user with experience in workflows, list segmentation, reporting, and lifecycle automations.
Strong copywriting skills with the ability to craft conversion-optimised messaging across multiple formats and tones.
Confident with CRM metrics, campaign attribution, lead scoring, and data interpretation.
Fast, hands-on marketer who can build, launch, and iterate without needing layers of support.
Experience working cross-functionally with multiple teams.
A strategic thinker who’s also comfortable with the details — able to zoom in and out as needed.
This job description is not all-inclusive and certain activities, duties or responsibilities may be required of the employee as needed.
Before we jump into the responsibilities of the role. No matter what you come in knowing, you’ll be learning new things all the time and the Ecommerce Equation Group team will be there to support your growth.
Product Marketing Manager
Posted 2 days ago
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_corporate_fare_ Google _place_ Sydney NSW, Australia
**Mid**
Experience driving progress, solving problems, and mentoring more junior team members; deeper expertise and applied knowledge within relevant area.
_info_outline_
XAt Google, we have a vision of empowerment and equitable opportunity for all Aboriginal and Torres Strait Islander peoples and commit to building reconciliation through Google's technology, platforms and people and we welcome Indigenous applicants. Please see our Reconciliation Action Plan ( for more information.
**Minimum qualifications:**
+ Bachelor's degree or equivalent practical experience.
+ 6 years of experience in consumer marketing, product marketing, strategy, media agency, or creative agency.
+ Experience working with agencies and managing campaigns from strategy through to execution in a fluid environment.
**Preferred qualifications:**
+ Experience working, engaging and influencing across local, regional and global stakeholders and teams.
+ Experience in the retail, telecommunications, or consumer electronics industries.
+ Understanding of marketing, brand management, strategy consulting, agency, technology, or related fields.
+ Ability to manage several priorities, influence stakeholders and drive projects simultaneously.
+ Ability to take initiative, provide breakthrough thinking and strategy, and function effectively in highly dynamic environments.
+ Excellent written and verbal communication skills.
**About the job**
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
**Responsibilities**
+ Define and execute full funnel go-to-market (GTM) strategies and campaigns for product launches with third party retailers.
+ Engage and collaborate with cross-functional leadership both internally and externally to influence the strategy locally, regionally and globally and align marketing initiatives with overall business objectives.
+ Lead end-to-end campaign development across online and offline channels as well as own complex creative and media strategies. Make clear recommendations on when to adapt global work vs invent locally, based on balancing local audience insights with driving towards the efficiency goal.
+ Lead the analysis of campaign performance against business goals, and make recommendations on optimisations. This includes applying investigative rigour and critical thinking.
+ Oversee and influence growth strategies across paid, owned, and earned media. Anchor on key insights test and learn new initiatives.
Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Google'sApplicant and Candidate Privacy Policy (./privacy-policy) .
Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See alsoGoogle's EEO Policy ( ,Know your rights: workplace discrimination is illegal ( ,Belonging at Google ( , andHow we hire ( .
If you have a need that requires accommodation, please let us know by completing ourAccommodations for Applicants form ( .
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also and If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form:
Field Marketing Manager
Posted 4 days ago
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Job Description
Elsevier is a global leader in the development and dissemination of scientific, technological, and medical knowledge. We serve researchers, professionals, and clinicians, through the application of technology and analytics to content.
About the Role:
The B2B Field Marketing Manager will lead impactful marketing programs to engage audiences in the Academic and Government segment across Australia, New Zealand, and Southeast Asia. This results-oriented role focuses on developing and executing data-driven, customer-centric programs that generate marketing-sourced deals and strengthen customer engagement. Key responsibilities include designing and delivering localized, integrated marketing plans tailored to local market needs, driving new business through targeted campaigns, and applying customer journey and segmentation strategies. The role will also collaborate with product and central marketing teams to localize and amplify global campaigns.
The ideal candidate is a creative, results-driven marketer with experience running integrated programs and collaborating closely with sales and global marketing teams to maximize impact. They will track and report on campaign performance, particularly Marketing Qualified Leads (MQLs) and marketing-sourced revenue. Strong communication, strategic thinking, and the ability to build customer relationships across digital and in-person channels are essential. This role reports to the APAC Field Marketing Director
Responsibilities:
+ Develop and execute integrated marketing plans tailored to the unique needs of local markets in Australia, New Zealand and Southeast Asia.
+ Collaborate with central campaign teams to localize and amplify global campaigns, ensuring relevance and effectiveness.
+ Drive marketing campaigns aimed at expanding the customer base, fostering new business, and increasing engagement with existing customers through targeted segmentation.
+ Provide demand generation reporting on campaign outcomes, with a specific focus on MQL generation and marketing-sourced deals.
+ Work closely with sales teams and global marketing counterparts to ensure seamless execution of campaigns and alignment with business objectives.
+ Leverage digital marketing strategies and event management to support both online and in-person engagement efforts.
+ Regularly track campaign performance and optimize marketing strategies to meet goals related to MQLs, marketing-sourced revenue, and overall growth.
Requirements:
+ 5 - 8 years of experience in field marketing (preferably in the academic publishing-related or software industry), including campaign management, event management, lead generation, and customer engagement.
+ Proven experience in digital field marketing, demand generation and lead management
+ Experienced in driving campaigns via marketing automation tools, digital and social channels.
+ Exceptional communication and interpersonal skills, with the ability to collaborate effectively in a matrixed organization.
+ Ability to participate in global cross-functional teams and manage time zone differences for international meetings.
+ Strong project management skills with a keen attention to detail, and excellent problem-solving and critical thinking abilities.
+ Demonstrated experience driving projects and collaborating across teams including Product, Sales, Business Development, Global Marketing, and other stakeholders.
+ Proficiency or high-level understanding in digital tools such as Adobe Photoshop, Pardot, Adobe Campaign, Salesforce, etc.
+ Willingness to travel approximately 30%.
Work in a way that works for you
We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.
+ Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive
Working for you
We know that your wellbeing and happiness are key to a long and successful career.
About the Business
A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education and interactive learning, as well as exceptional healthcare and clinical practice. At Elsevier, your work contributes to the world's grand challenges and a more sustainable future. We harness innovative technologies to support science and healthcare to partner for a better world.
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We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact .
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We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.
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EEO Know Your Rights .
RELX is a global provider of information-based analytics and decision tools for professional and business customers, enabling them to make better decisions, get better results and be more productive.
Our purpose is to benefit society by developing products that help researchers advance scientific knowledge; doctors and nurses improve the lives of patients; lawyers promote the rule of law and achieve justice and fair results for their clients; businesses and governments prevent fraud; consumers access financial services and get fair prices on insurance; and customers learn about markets and complete transactions.
Our purpose guides our actions beyond the products that we develop. It defines us as a company. Every day across RELX our employees are inspired to undertake initiatives that make unique contributions to society and the communities in which we operate.