12 Social Media Marketing jobs in Australia

Social Media and Websites Manager

Sydney, New South Wales Colgate-Palmolive

Posted 16 days ago

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No Relocation Assistance Offered
Job Number #168273 - Sydney, New South Wales, Australia
**Who We Are**
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!
Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values-Caring, Inclusive, and Courageous-we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.
**Job Summary (purpose)**
As the Social Media and Websites Manager within Colgate-Palmolive, you are a strategic and highly creative individual who as part of their role will lead Colgate's social media marketing efforts.
Working to create best-in-class strategies, breakthrough creative content and leveraging both established and emerging platforms, you will direct, with the IBE Lead, all 'Always on' social media activities to help engage new and existing customers in ways that ultimately drive acquisition of our products.
Working collaboratively with the brand team, broader digital hub and agency partners, you will help us harness the users, technology and the creative power of social media to efficiently and effectively build equity and brand love to ultimately drive sales.
You will demonstrate clear mastery of all thighs social media both from a paid and organic perspective. You need to be very strategic and hands-on as you will be managing our social media efforts from the strategy building to the implementation, managing an external specialised agency. This role has no direct reports.
You will also develop & publish our own website's homepages and landing pages (both consumer and Professional) & YouTube channel, creating best in class designs, in collaboration with the broader Digital hub.
You will be responsible for oral care SEO and SEM efforts, supporting the Division Performance Hub team, contributing to strategy, overseeing planning, and communicating results to the local team. You will also manage the agency for all local SEM initiatives.
**Main responsibilities:**
**SOCIAL**
+ **Strategy & Content:** Lead "Always On" social media strategy, overseeing content creation and agency partnerships to drive engagement and sales.
+ **Expertise & Performance:** Act as the internal expert on paid and organic social, optimizing performance based on data.
+ **Community & Influencers:** Manage community engagement and execute influencer campaigns.
**WEBSITE**
+ **Website & YouTube:** Develop, publish, and maintain website content (homepages, landing pages) and the YouTube channel.
+ **UX & QA:** Enhance user experience, guide development, and conduct thorough quality assurance.
+ **Technical & CRM:** Manage domain names, optimise information architecture, and maintain CRM lightbox.
**SEO/SEM**
+ **SEO Leadership:** Drive on-page SEO, including keyword strategy, content publishing, and performance feedback.
+ **SEM Strategy & Agency:** Implement best practices for off-platform search (SEM), collaborating with internal teams and managing local agencies for execution.
**Required (Education, Knowledge required, Language skills, etc)**
+ Education Degree qualified
+ 5 years+ working in Social Media Marketing and 3 years' experience in a similar Digital role with website management and SEO/SEM hands on experience
**Preferred Requirements:**
+ Experience in FMCG a plus, or agency side on social media/digital/SEM role
**Our Commitment to Inclusion**
Our journey begins with our people-developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.
**Equal Opportunity Employer**
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form ( should you require accommodation.
#LI-Hybrid
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Social Media Editor Internship

2000 Sydney, New South Wales Neurode

Posted today

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This is a Social Media Editor Internship role with Neurode based in Sydney, NSW, AU
== Neurode ==

Role Seniority - intern

More about the Social Media Editor Internship role at Neurode

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Social Media Volunteer: Global/Remote - Help Change the World

Brisbane, Queensland UniversalGiving(R)

Posted 18 days ago

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Job Summary
br>Volunteer: Volunteers have a heart for giving back. Social Media volunteers help with important research and social media. We are excited to have you join our global team and help serve the world in philanthropy.

About Us
UniversalGiving® is an award-winning nonprofit allowing people to donate and volunteer with top-performing, vetted organizations all over the world. 100% goes directly to the cause. All partner organizations are vetted with our proprietary Quality Model®. UniversalGiving® has been featured on the homepage of Bloomberg, Oprah.com, CBS, The Wall Street Journal, and The New York Times. UniversalGiving® also has been featured in more than 16 books, including the new edition Harvard Business Review Book, HBR Guide to Delivering Effective Feedback, Arianna Huffington’s Thrive, and Laura Arrillaga-Andreessen’s Giving 2.0. We have also been acknowledged six times on Great Nonprofits’ annual Top Nonprofits lists and are highlighted in Huffington Post's list of best volunteering matching websites. We continue to gain momentum, with dozens of articles in the Christian Science Monitor and monthly contributions on Forbes. To date, we have matched more than 22,000 volunteers worth $31 million dollars’ of volunteer hours.

Re ponsibilities:
- Engage social media platforms, including Twitter, Facebook, Instagram, LinkedIn, Pinterest
- Create/post content, including our newsletters/blog posts/job openings, on our social media
- Post our newsletters, blog posts, and job openings on Social Media
- Monitor comments and engage readers on our blogs
- Expand UniversalGiving®’s reach and impact - Provide administrative support as needed
- With proven success & a positive attitude, take on special projects and new responsibilities

Qualifications
- Excellent written and verbal communication skills
- Meticulous attention to detail
- Ability to self-direct work and manage independent deadlines
- Demonstrated interest in the field of marketing, communications, and/or PR
- Strong familiarity with social media platforms (Facebook/ Instagram/Twitter/LinkedIn/Pinterest)
- Competence with Google Workspace Tools and Salesforce

Benefits
- Part-time, flexible remote positions
- Opportunity to work with a diverse, global team representing over 25 cultures
- Gain experience with a Tech for Good nonprofit
- With proven success & a positive attitude, UniversalGiving® is likely to facilitate J1, OPT visas br>
Duration and Location
- The position is available part-time (5-20 hours per week)
- Minimum 6 months commitment
- We provide remote positions with a highly globally focused team from more than 20 countries, including Russia, China, Kenya, Japan, Ukraine, Georgia, the Philippines, Haiti, Germany, Canada, the Kurdish population, South Korea, the U.K., Brazil, and many more.
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Social Media Intern (Global/Remote) - Help Change the World

UniversalGiving(R)

Posted 18 days ago

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Job Summary
Internship: Internships are for people in school or with a few years of experience. The Social Media intern works on important research and social media management. We are excited to have you join our global team and help serve the world in philanthropy. br>
About Us
UniversalGiving® is an award-winning nonprofit allowing people to donate and volunteer with top-performing, vetted organizations all over the world. 100% goes directly to the cause. All partner organizations are vetted with our proprietary Quality Model®. UniversalGiving® has been featured on the homepage of Bloomberg, Oprah.com, CBS, The Wall Street Journal, and The New York Times. UniversalGiving® also has been featured in more than 16 books, including the new edition Harvard Business Review Book, HBR Guide to Delivering Effective Feedback, Arianna Huffington’s Thrive, and Laura Arrillaga-Andreessen’s Giving 2.0. We have also been acknowledged six times on Great Nonprofits’ annual Top Nonprofits lists and are highlighted in Huffington Post's list of best volunteering matching websites. We continue to gain momentum, with dozens of articles in the Christian Science Monitor and monthly contributions on Forbes. To date, we have matched more than 22,000 volunteers worth $31 million dollars’ of volunteer hours.

Re ponsibilities:
- Engage social media platforms, including Twitter, Facebook, Instagram, LinkedIn, Pinterest
- Create content for our social media platforms
- Post our newsletters, blog posts and job openings on Social Media
- Monitor comments and engage readers on our blogs
- Expand UniversalGiving®’s reach and impact - Provide administrative support as needed
- With proven success & a positive attitude, take on special projects and new responsibilities

Qualifications
- Excellent written and verbal communication skills
- Meticulous attention to detail
- Strong familiarity with social media platforms (Facebook/Instagram/Twitter/LinkedIn/Pinterest)
- Ability to self-direct work and manage independent deadlines
- Demonstrated interest in the field of marketing, communications, and/or PR
- High proficiency in Google Workspace tools (some training provided)

Benefits
- Part-time, flexible remote positions
- Opportunity to work with a diverse, global team representing over 25 cultures
- Gain experience at a unique social entrepreneurship organization that has a global impact
- Gain experience with a Tech for Good nonprofit
- With proven success & a positive attitude, UniversalGiving® is likely to facilitate J1, OPT visas br>
Duration and Location
- Position is available for part-time (5-20 hours per week)
- Minimum 6 months commitment
- We provide remote positions with a highly globally focused team from more than 20 countries, including Russia, China, Japan, Ukraine, Georgia, the Philippines, Haiti, Germany, Canada, the Kurdish population, South Korea, the U.K., Brazil, and many more
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APAC Media Marketing Manager

Sydney, New South Wales Microsoft Corporation

Posted 5 days ago

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Job Description

The Microsoft Global Media Team is responsible for planning, activating and fiscally managing all media spend across Microsoft. The team works across a broad group of internal Microsoft products and business groups, driving business impact by leading the development of innovative and world-class media strategies designed to meet our stakeholders' unique business goals. The team's responsibilities extend to driving market intelligence and contributing to Microsoft's media innovation across media channels and ad tech.
We are seeking a Media Specialist to join the Consumer Media Team within Global Media. The ideal candidate will have experience in the media landscape, with a focus on digital. In this role, you will manage paid media strategy, planning and execution for performance and mid-funnel campaigns supporting M365, Surface, and Windows product portfolios in the APAC Region.
The primary focus will be on Australia and New Zealand (ANZ), with potential extended responsibilities in other markets in the region (e.g. Southeast Asia, India). You will partner closely with various internal teams across Microsoft to achieve meaningful and successful results for our stakeholders.
Our team is committed to ensuring our teammates create a welcoming, inclusive environment where everyone can be their full selves and deliver their best work. We work hard to provide all teammates with the opportunities to:?
+ Work in a world-class team of media professionals that will help you grow your career?
+ Be part of a dynamic community that will enable you to learn, collaborate and contribute?
+ Contribute to and create a diverse and inclusive culture where everyone can bring their full and authentic self, where all voices are heard and where everyone does their best work as a result?
We are looking for someone who is enthusiastic about paid media, wants to develop and contribute to the continued evolution of the media marketplace and media industry best practices, willing to learn and apply a growth mindset, and enjoys partnering across teams. Come join a collaborative, diverse and inquisitive team that is focused on testing new ways to understand how to drive impact with our consumers? ?
Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond. In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively?impact?our culture every day.
**Responsibilities**
**Paid Campaign Strategy, Execution, & Performance Management**
+ Help Microsoft achieve its business goals by leading the development of innovative performance media strategies and plans, working with our agency to ensure accurate media execution and optimization, and delivering campaign reporting and insights to stakeholders?
+ Apply your knowledge of paid media to recommend plans that deliver efficient and effective media mixes, innovation and testing that achieve campaign goals?
+ Utilize analytics and data insights to drive media performance?
+ Ensure fiscal compliance by partnering closely with internal and agency finance and media partners to ensure all campaigns stay within budget parameters and comply with finance requirements?
+ Ensure accurate campaign creative delivery, tagging, naming conventions, and brand safety protocols by coordinating closely with stakeholders, ad operations, and agency teams?
**Stakeholder Management & Communication**
+ Build relationships with internal Microsoft marketing teams product teams to learn and understand their business objectives and campaign goals?
+ Inspire other team members to collaborate effectively together and work across campaigns to develop a seamless consumer journey?
**Media Industry Experience & Innovation**
+ Exhibit and/or lean into knowledge of media trends across social, display, video, audio, search and programmatic tactics and the unique role each one should play to deliver meaningful media efforts grounded in audience insights, data, and measurement plan.
+ Advance Microsoft's thought-leadership and testing within ad/media/data landscape to combat industry challenges?
**Other**
+ Embody our?Culture?and?Values
**Qualifications**
**Required/Minimum Qualifications**
+ **Bachelor's Degree** in Business, Advertising, Marketing, Communications, or related field **AND 4+ years experience** in media, marketing, or advertising on the client or agency side **OR equivalent experience** .
+ **2+ years experience** planning and executing across digital paid media channels (e.g., audio, connected TV, paid social, digital display, search engine marketing (SEM), digital video).
+ **2+ years experience** using data-driven media tactics, including advanced targeting models, measurement and learning plans, making optimizations based on data?
**Additional or Preferred Qualifications**
+ **Experience in the APAC region** , primarily Australia.
+ **8+ years' experience** in media, marketing, or advertising on the client or agency side.
+ **8+ years' experience** working across offline paid media channels (e.g., broadcast TV, cinema, print, audio, out-of-home (OOH)).
+ **8+ years' experience** planning and executing across digital paid media channels (e.g., audio, connected TV, paid social, digital display, SEM, digital video).
+ **8+ years' experience** using data-driven media tactics, including advanced targeting models, measurement and learning plans, making optimizations based on data.
+ **8+ years' experience** managing projects (e.g., communications, internal stakeholder management timelines, prioritization, road mapping).
+ **Experience working in the technology industry** .
Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations ( .
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Digital Marketing Manager, APAC, eero Marketing

Sydney, New South Wales Amazon

Posted 15 days ago

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Description
Wifi is the foundation of the modern home. Without it, nothing works. eero, an Amazon company, is the first company to deliver a whole home WiFi experience using mesh technology, ensuring there isn't a home layout or connected device we can't handle. Fixing connectivity however, is just the start. We're working on the building blocks of the smart home by designing our own hardware, enabling it with powerful software, and tying it all together to the cloud.
As a Digital Marketing Manager in APAC, you will own the strategy, execution, and optimization of digital marketing initiatives across multiple regions, channels, and audience segments, with a strong focus on programmatic media campaigns and hands-on Amazon DSP management. This role will drive comprehensive marketing strategies for both B2C and B2B customer segments, leveraging precision targeting and full-funnel campaign execution to deliver brand awareness, conversion, and revenue growth throughout the APAC region.
Key job responsibilities
- Develop and execute full-funnel digital marketing strategies across APAC markets, with expertise in programmatic advertising, paid social, and search platforms
- Lead hands-on campaign management in the Amazon DSP
- Own regional budget allocation, optimization, and forecasting across all digital channels
- Build and scale brand awareness and performance marketing campaigns targeting both B2B and B2C segments
- Collaborate with cross-functional teams and agency partners to develop localized campaign strategies aligned with product launches and brand campaigns
- Drive continuous optimization through testing, analytics, and performance monitoring
- Analyze campaign performance and deliver actionable insights through various analytics platforms (i.e Amazon Marketing Cloud)
- Partner with creative teams to develop and optimize region-specific assets and messaging
- Lead regional marketing meetings and facilitate collaboration between global and local stakeholders
- Manage relationships with key media partners and vendors in the APAC region
A day in the life
You will be responsible for planning, launching, managing, and optimizing digital marketing campaigns across multiple platforms including Amazon DSP, YouTube, CTV, Audio, DOOH, Google Ads, and Meta, while collaborating with external agencies and internal cross-functional teams across APAC markets to deliver high-impact results. Your work will involve daily campaign optimization, strategic planning for product launches, seasonal promotions, and ongoing brand-building efforts across digital channels. A typical day might include analyzing performance metrics across different APAC regions, adjusting campaign parameters for optimal results, coordinating with regional teams for localized content deployment, and ensuring budget allocation aligns with market-specific goals.
This role is ideal for a performance-driven, digitally-savvy marketer who thrives in fast-paced, multi-market environments and wants to play a pivotal role in scaling our brand's reach and influence across the APAC region. Strong hands-on experience with programmatic platforms, particularly Amazon DSP, along with expertise in managing campaigns across Google, Meta, YouTube, and other media channels is essential for success in this position. The ability to navigate multiple time zones and cultural nuances while maintaining consistent performance across diverse APAC markets is crucial.
About the team
eero's Global Marketing Team brings the experience of powerful, reliable wifi to life through full funnel marketing campaigns focused on converting our audiences while maximizing our resources. Our customers consist of end users as well as small businesses and internet service providers, spanning B2C, B2B and B2B2C. The team is highly results oriented, and at its core, focuses on driving efficiencies and delivering against our sales and revenue goals.
Basic Qualifications
- 4+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience managing and measuring marketing performance in various channels
Preferred Qualifications
- Experience managing external partners to develop marketing programs
- Experience presenting ideas to various levels of an organization to gain support for initiatives
- Knowledge of analytical reporting tools (ie Excel, Tableau)
- Demonstrated ability to work independently and autonomously
Acknowledgement of country:
In the spirit of reconciliation Amazon acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.
IDE statement:
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
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EVT HQ - Senior Digital Marketing Specialist - Paid Media & Analytics

2000 Sydney, New South Wales EVT

Posted 25 days ago

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Permanent

Being a part of EVT means believing in changing the game. Why? Because no one wants ordinary. If you're seeking to be part of the kind of wow-factor moments you can help shape, then you've come to the right place. 

 
About EVT:  
As market-leading experience creators, we bring to life some of the best-known brands and properties in entertainment, ventures, and travel. Our portfolio includes over 140 entertainment experiences like Event Cinemas and Moonlight Cinemas, 150 award-winning restaurants and bars, and 80+ hotels, including QT, Rydges, Atura, LyLo, Independent Collection by EVT and Thredbo. Our ventures include a ~$2.3B property portfolio and hotel management, just to name a few.  
 
 
About the Role 
In this role you will assist with managing and executing the digital strategy for the EVT Hotels and Resorts owned channels.

 
Key Responsibilities 
EVT Hotels and Resorts Digital Channels

  • Work closely with the Head of EVT Digital Channels to implement digital strategies that drive customers to EVT owned websites, increase repeat visitation and grow direct accommodation and C&E revenue.
  • Drive traffic and conversion via strong Paid Media tactics in alignment with revenue targets and brand objectives. Work in close collaboration with the wider team to deliver full-funnel, data-driven campaigns for EVT Hotels & Resorts.
  • Use analytical skills to identify key customer touchpoints and provide actionable insights & data-driven recommendations. 

Paid Media Execution & Management

  • Paid Media Management: Execute and manage EVT Hotels and Resorts Paid Media campaigns across channels including but not limited to; Paid Search (Google & Bing), Metasearch (Google Hotel Ads & TripAdvisor Meta), Paid Social (FB, IG, LinkedIn & TikTok), Video (YouTube, CTV), Programmatic Display (Quantcast, Criteo) and OTA (Online Travel Agents) Pay-Per-Click Advertising.
  • Budget Management: Oversee Paid Media spend and ensure campaigns deliver against our CPM, CPC, CPA  & ROAS targets.  
  • Strategy & Planning: Work closely with the Head of EVT Digital Channels and Digital Marketing Manager to develop Paid Media strategies & media plans and set data-driven targets & reporting. Proficiency in data analytics and ability to analyse & activate data in campaign executions are essential.
  • Campaign Execution: Execute and deliver multi-channel Paid Media campaigns according to the approved media plan. Monitor campaign performance, adjust strategies, and optimise budgets for effectiveness.
  • Tag Management: Test, troubleshoot, maintain and enhance media & analytics tags to ensure accurate tracking, optimisation and reporting. Assist with implementing new initiatives & tactics that involve web and server-to-server conversion tracking and work closely with IT to ensure data quality & compliance. Google Tag Manager proficiency highly desirable.
  • Digital Trends & Technologies: Stay up to date with emerging digital trends and evolving technologies that create competitive advantage. Be on top of key updates & innovations in the digital space and be able to articulate how it could be used to drive improvement, efficiency or growth.
  • Data Privacy & Compliance: Ensure compliance with data privacy regulations and stay up to date with evolving laws and best practices in all digital marketing activities.
  • QA & Approval: Manage QA, review & approval process of all Paid Media campaigns with relevant internal and external stakeholders. Develop and deploy a strong process to ensure efficiency and error-free executions. Attention to detail is very important for this role.
  • Performance KPIs: Take a data-driven approach by leveraging audience insights for shaping personalised & results-driven paid media strategies, and for driving continuous optimisation against KPIs across all platforms. Actively engage in actions to further enhance performance of paid media activity.

Data Analysis & Reporting 

  • Google Analytics 4: Track, report, analyse brand.com data and optimise Paid Media strategy based on performance & revenue KPIs. Work in close collaboration with the wider team to drive the overall business objectives.
  • Campaign Reporting: Design, develop, and maintain dashboards, reports, and KPI analyses. Use data to identify performance improvement and optimisation opportunities.
  • Report Automation & Ongoing Maintenance: Automate analytics and reporting processes to improve operational efficiency.
  • A/B Testing: Run an ongoing A/B testing and optimisation program to continuously improve strategy with data-driven experimentation, share insights and identity opportunities for growth.

Loyalty & Lifecycle Marketing

  • Assist with executing EVT’s lifecycle marketing strategies to drive member acquisition, engagement and retention and enhance customer loyalty. Use Paid Media to drive new customer & member acquisitions and to engage/revitalise existing customers to generate repeat stays and grow avg. lifetime value.
  • Work closely with the Head of EVT Digital Channels, Senior Digital Marketing Specialist - CRM, CX & Lifecycle Marketing and Group Loyalty Manager and utilise customer data and insights to deliver a highly targeted and personalised experience across key Paid Media touchpoints.
     
     

Skills & Experience 
The successful applicant will be tertiary qualified in a relevant discipline with at least 5 years’ experience working in Paid Media.

These are the skills and experience required for this role:

  • 3+ years of hands-on experience in a digital agency or similar environment
  • Advanced knowledge of Google Ads and Meta Ads Manager.
  • Proficient across Paid Media account management and optimisation tools/techniques.
  • Proven record of making a measurable impact on campaign performance.
  • Strong analytical & commercial skills with the ability to interpret data and to translate strategy into action
  • Understanding of all relevant regulatory and legal requirements around customer data privacy, consent and security
  • Outstanding relationship builder, across the business with the ability to partner with key stakeholders
  • High attention to detail & strong end to end project management skills
  • Excellent verbal and written communication skills with a wide variety of stakeholders. 
     

Benefits & Perks   

  • Incredible team member discounts from your first day on-the-job.   
  • 50% off stays at EVT hotels – Rydges, QT, Atura, Lylo and more.   
  • $2 movie tickets, plus Moonlight, Gold Class, Candy Bar discounts and more.   
  • Awesome winter and summer savings and discounts at Thredbo.   
  • Rapid career growth opportunities through our EVT network.   
  • Local community involvement, volunteering and charitable giving.    
  • Australia and NZ’s largest and most diverse experiences company 
     

Join EVT and become an experience creator, opportunity taker, the ultimate Daymaker. Join and make a positive impact on our people, communities, and environment every day.  
 

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EVT HQ - Senior Digital Marketing Specialist - CRM, CX & Lifecycle Marketing

2000 Sydney, New South Wales EVT

Posted 25 days ago

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Job Description

Permanent

Being a part of EVT means believing in changing the game. Why? Because no one wants ordinary. If you're seeking to be part of the kind of wow-factor moments you can help shape, then you've come to the right place. 

 
About EVT:  
As market-leading experience creators, we bring to life some of the best-known brands and properties in entertainment, ventures, and travel. Our portfolio includes over 140 entertainment experiences like Event Cinemas and Moonlight Cinemas, 150 award-winning restaurants and bars, and 80+ hotels, including QT, Rydges, Atura, LyLo, Independent Collection by EVT and Thredbo. Our ventures include a ~$2.3B property portfolio and hotel management, just to name a few.  
 
 
About the Role 
In this role you will assist with managing and executing the digital strategy for the EVT Hotels and Resorts owned channels.

 
Key Responsibilities 
EVT Hotels and Resorts Digital Channels

  • Work closely with the Head of EVT Digital Channels to implement digital strategies that drive customers to EVT owned websites, increase repeat visitation and grow direct accommodation and C&E revenue.
  • Use analytical skills to identify key customer touchpoints and provide actionable insights & data-driven recommendations. Orchestrate personalised user journeys and deliver campaigns in a timely manner to turn insights into results.

Loyalty & Lifecycle Marketing

  • Work closely with the Head of EVT Digital Channels and Group Loyalty Manager to develop, execute & continuously refine EVT’s lifecycle marketing strategies to drive member acquisition, engagement and retention and enhance customer loyalty. Make a direct and measurable impact to member database & revenue growth via strong CRM, loyalty & marketing automation tactics.
  • Strategically grow the size of active members in the Silver, Gold, Platinum and Black tiers to drive repeat stays and increase avg. lifetime value using various communication channels. Utilise customer data and insights to develop a highly targeted and personalised experience for members across all touchpoints.

CRM, Campaign Execution & Management (Braze, iReckonU)

  • Direct Marketing: Own and manage Braze (Customer Engagement Platform). Lead execution of canvases & multi-channel campaigns and ongoing management of campaigns, data feeds & media library in Braze.  Leverage data-driven personalisation and automation to enhance customer loyalty, retention, and engagement, using channels including but not limited to; web (in-app message, content cards, web push), email & SMS.
  • Customer Journey Orchestration: Design & map customer journeys and automation flows and ensure strong & relevant guest communications through personalisation. Familiarity with data analytics tools/metrics and ability to analyse & activate data in campaign executions are essential.
  • Technical Executions: Use Liquid templating language to create dynamic & personalised content and own QA via thorough technical checks. Use HTML skills to customise and enhance the visual aspect of marketing content as required. 
  • Templates & Media Library Management: Develop, maintain and deploy best-in-class, error-free and on-brand email and in-app message templates for all guest communications for EVT Hotels and Resorts. Marketing comms are delivered via Braze and transactional comms are delivered via iReckonU/Sendgrid.
  • Database Management: Work closely with the Group Loyalty Manager to manage opt-in, consent, preferences and subscription groups across email, SMS and web push. Ensure data integrity and maintain good hygiene & quality for EVT’s member & customer databases. 
  • Data Privacy & Compliance: Ensure compliance with data privacy regulations and stay up to date with evolving laws and best practices in all direct marketing activities.
  • QA & Approval: Manage QA, review & approval process of all direct marketing campaigns & partner activities with relevant internal and external stakeholders. Develop and deploy a strong process to ensure efficiency and error-free executions. Attention to detail is very important for this role.
  • Performance KPIs: Take a data-driven approach by leveraging audience insights for shaping personalised & results-driven direct marketing strategies, and for driving continuous optimisation against KPIs across both platforms. Actively engage in actions to further enhance performance of direct marketing activity.

Data Analysis & Reporting 

  • Track, report, analyse and optimise campaigns based on performance & revenue KPIs. Work in close collaboration with the wider team to drive the overall business objectives.
  • Run an ongoing A/B testing and optimisation program to continuously improve strategy with data-driven experimentation, share insights and identity opportunities for growth. 
     
     

Skills & Experience 

  • Advanced knowledge of CRM platforms & software
  • 3+ years’ hands-on experience with Braze's platform
  • Strong proficiency in Liquid Templating Language, HTML/CSS
  • Experience with API integrations, webhooks, and managing data flows & data hygiene
  • Proficient in web analytics
  • Strong analytical & commercial skills with the ability to interpret data and to translate strategy into action
  • Extensive experience working with large customer data sets across various data sources and formats
  • Deep understanding of all relevant regulatory and legal requirements around customer data privacy, consent and security
  • Outstanding relationship builder, across the business with the ability to partner with key stakeholders
  • High attention to detail & strong end to end project management skills
  • Excellent verbal and written communication skills with a wide variety of stakeholders. 
     

Benefits & Perks   

  • Incredible team member discounts from your first day on-the-job.   
  • 50% off stays at EVT hotels – Rydges, QT, Atura, Lylo and more.   
  • $2 movie tickets, plus Moonlight, Gold Class, Candy Bar discounts and more.   
  • Awesome winter and summer savings and discounts at Thredbo.   
  • Rapid career growth opportunities through our EVT network.   
  • Local community involvement, volunteering and charitable giving.    
  • Australia and NZ’s largest and most diverse experiences company 
     

Join EVT and become an experience creator, opportunity taker, the ultimate Daymaker. Join and make a positive impact on our people, communities, and environment every day.  

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Strategic Business Development Manager (Digital Media)

Sydney, New South Wales Bench Media

Posted 8 days ago

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Job Description

full_time

Are you an experienced digital media sales professional? Ready to join one of Australia's most sought-after digital media agencies? Look no further!


Bench, the digital disruption agency, is on the hunt for an exceptional Strategic Partnerships Manager to join our superstar team. As part of our fast-growing, award-winning agency, you'll work alongside the industry’s best media-buying professionals.


In this role, you'll be building and managing a thriving new business pipeline and hitting new business targets with your passion, knowledge, care, and exceptional relationship-building skills. You'll be a negotiation guru, using your strategic and innovative thinking to close strategic deals right, left, and center.


You will marry your expertise in the media, adtech, and martech space with the Bench's unique value proposition to craft winning proposals and tailor them to meet the specific needs of your clients.


What you’ll do


  • Own the sales process from start to finish, including lead generation, briefings, strategy development, proposal creation, compelling presentations, negotiation and onboarding.
  • Lead comprehensive discovery sessions, gaining a profound understanding of clients' business goals, digital challenges in order to deliver tailored solutions.
  • Create digital marketing solutions that address client/agency needs, leveraging Bench's extensive range of channels, data partners, and products.
  • Overcome objections, utilising your advanced negotiation skills to secure sales opportunities.
  • Build strong relationships with external customers and internal stakeholders, fostering partnerships that drive growth.
  • Be able to work remotely with self-motivation, and seize the opportunity to travel to domestic cities, opening new business avenues and networking at relevant events.


What you’ll bring


  • 5+ years of sales experience within digital media, adtech, or a related field.
  • Experience with generating demand, building a strong opportunity pipeline, and ultimately onboarding medium to large brands, leveraging Bench's value proposition and its network of partners to address the unique needs and desires of diverse prospects.
  • Proven track record of successfully generating meetings, pitching to, and closing deals with senior executives and Marketing professionals for medium to large brands
  • Ability to establish a network of decision-makers that can be tapped into to generate a consistent flow of new business opportunities.
  • A thorough understanding of the digital media landscape, with adtech/martech/programmatic experience.
  • Stellar collaboration skills, allowing you to work effectively with internal stakeholders and deliver outstanding outcomes for our customers.
  • Excellent presentation, communication, and negotiation abilities
  • An ability for accurate forecasting and hitting targets, with experience in gap planning and analysis.
  • Proficiency in Office/Google Suite, along with experience using CRM systems (preferably Salesforce).
  • Strong prioritisation skills to consistently achieve targets.
  • Problem-solving skills with the natural ability to generate creative ideas and solutions
  • Naturally inquisitive and curious with a positive can-do attitude with strong business and marketing acumen.
  • Past experience in an Australian independent media agency highly regarded


Why Bench?


At Bench, we're not just any digital media agency—we're the digital disruption agency! With our high-growth environment and people-first culture, we prioritise your professional and personal development. Here are just a few of the perks and initiatives we offer:


  • Flexible & distributed work arrangements, including a “Working from away” program
  • A culture that fosters learning and empowers employee growth.
  • Employee-driven initiatives that shape our vibrant culture.
  • Exciting opportunities through our Employee Share Option Scheme.
  • Advocacy and initiatives promoting mental wellness.
  • Extra paid leave for birthdays and volunteering


Independent, Australian-owned, and tech-agnostic, our company culture is built around innovation and empowering businesses with the true value of digital media.


If this opportunity excites you, we are looking forward to receiving your application!

-

To recruitment agencies, we appreciate you thinking of us but our team will handle this role.

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